Collaboration is at the core of the PPA Leadership Summit, providing a platform for attendees to connect, share insights and problem-solve. These are interactive sessions bringing all attendees on camera, led by a session moderator. Numbers for each session will be limited to ensure an active, high-value experience for all participants.

Note: Think Tanks are for publishers only and you will be asked to pre-select your sessions nearer the time.

1. Paid subscription models that work (B2C)

Learn how Immediate Media reached the impressive one million subscriber milestone, and explore as a group the most effective routes to achieving robust subscriber growth as a consumer publisher.

MODERATOR

• Helen Ward, Subscriptions Director, Immediate Media

2. The building blocks to achieve membership model maturity

Brand loyalty is the holy grail, but publishers need to move beyond 'just' pushing out considered content and instead focus on cultivating more connected communities. Use this session to explore with your peers the most lucrative models that could help you to achieve a sustainable approach for your business.

MODERATOR

• Sarah Ashdown, Audience, Engagement & Experience Director, Archant

3. Building engagement and reader value (B2B)

The social and economic landscape has changed significantly in the last 12 months, which has impacted our audiences and what they're looking for from their chosen brands. Retention cannot be taken for granted, so how do you convert audience insights into compelling content strategies that will ensure reader loyalty?

MODERATOR

• Kevin Hickman, Head of Marketing, emap